Your photographs, handled carefully.

1.1 Contact and delivery details: your name, delivery address, city, state, pincode, mobile number and email address — what a courier needs to find you.

1.2 Your photographs and words: the images, page text, titles, dates and personalised messages you send us for the piece itself.

1.3 Order records: when you ordered, confirmation of payment from Razorpay, and the WhatsApp conversation about your proof and approval.

2.1 We never sell or license them: not to anyone, for any purpose, and we never post your images anywhere without asking you first. Everything you send goes into a private, access-controlled folder for your order, opened only by the designer laying out your piece.

2.2 Showing our work, only if you say yes: a finished piece appears on our social channels or this website only when the customer has agreed to it.

3.1 Seven days from dispatch: we hold your photographs and print files for 7 calendar days after your parcel goes out, so we can reprint if it is damaged in transit or you want a second copy.

3.2 Then they are deleted: once that window closes, your original high-resolution photographs and print files are permanently removed from our storage. If you may want another copy later, keep your originals — after seven days we will need you to send them again.

4.1 Verification: The review page asks for the last 4 digits of the phone number on your order, so a review can only come from the person who ordered. Those digits are used only for that check and are never published.

4.2 Your Name: A review shows your first name, with the initial of your surname where your order carries one, or “Anonymous” if you choose — or “Verified customer” if your order carries no usable name. Your phone number, email, address and order number are never shown with it.

4.3 Review Photos: Location and camera data are removed from any photo you attach before it is stored. Photos stay private until your review is approved, and are taken off our website if the review is later hidden or the order is removed.

4.4 Our Replies: If we reply to your review, the reply is shown under it and never includes your contact details or order number. We may email you once, to the address on your order, to let you know we replied.

4.5 Helpful Votes: When you mark a review as helpful, your browser keeps a random identifier so the same browser isn’t counted twice. We store only a scrambled form of that identifier with the vote — no name, account or IP address.

5.1 Analytics: we use PostHog to see which pages people visit and where they get stuck, and Google Analytics with Google Tag Manager where those are switched on. This records pages viewed, roughly where in the world the visit came from, and what was clicked. PostHog can also record a session — a replay of the pages as they were used — and that is switched off on any page whose address contains a private link, meaning review links, order tracking pages and partner pages. Addresses are stripped of those private codes before anything is sent.

5.2 What your browser stores: your basket, anything typed into checkout before you pay, which offers and reminders you have already been shown, a draft review, and which reviews you have marked helpful. This stays in your browser, is not an account, and clearing your site data removes it. Analytics and payment providers set their own cookies; you can block all of it with your browser settings or an extension, and the shop still works.

5.3 The companies that handle your data: Razorpay takes the payment — your card or UPI details go to them and never to us. Supabase stores the order itself and any review photographs. Google Drive is where the private folder of your photographs lives. Resend sends order emails. Each one holds your data only to do that job, and none of them is permitted to use it for anything else.